When it comes to Amazon, the entire team is making some incredibly intelligent business decisions. From operations all the way to business development, they continue to show intelligence and forward thinking.
This is further underlined in the deal that was just made to acquire Ring. Ring is the smart doorbell maker that you would be hard pressed to not see on a house near you.
The product itself is relatively simple, a motion activated camera and microphone attached to a smartphone app. This acquisition comes in at a reported 1 billion dollars.
Now, why exactly would Amazon be acquiring such a company? The simple answer: data.
Amazon has always been a technology company, offering some of the best data services on the market. This shows their continued drive to grow that market and offer new and better services to their loyal customer base.
Now the real question is will Amazon Prime members get additional features?